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JEONGMIN KIM

Find Reverse Engineer in NIKE AD, “Just do it” Campaign

Introduction Nike started a three-decade run of classic advertising with its “Just do it” campaign in 1988. Those three words summed up the brand: do whatever it takes to win, no questions asked. Throughout the campaign, Nike enlisted a range of people from varying ethnicities and races, as well as numerous notable athletes, in order…

Different Techniques of Designs in Articles

Introduction This is the original non-edited version of the magazine layout that I am going to describe. These two pages are from Ensign published by The Church of Jesus Christ of Latter-day Saints in February 2017. These pages were used for the introduction of Portraits of Faith, which is a series featuring faithful members of…


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